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          THE TAKE-UP OF IoT IN EUROPE IS ACCELERATING AS THE MARKET MATURES AND BARRIERS

          TO DEMAND ARE OVERCOME



          Europe’s share of the global IoT market is forecast to increase as spending growth rises faster in EMEA (Europe, Middle East and Africa) than in other world
          regions - but also in mature Western Europe the forecast growth 2018-2023 is a healthy +13.5%.


                                                      IoT Spending across Worldwide Regions
                                              2018
                                             2018                                                                         2023




                       29%
                                               23%                                                27%                     25%
                                                                                                   27%
                                                                                                                           25%
                                                                              9%                                                                         9%
                                                                    37%                                                                       35%
                                                                                                                                                35%
                                               2018                                                                       2023
                                                                                                                           2023

                                9%                                                                         3%
                                                                                                            3%

                       29%
                                                23%                                               27%                     25%
                                                                                                    27%
                                                                               9%                                          25%                           9%
                                                                    37%                                                                        35%
                                                                                                                                                35%
              Growth rate (CAGR) 2018-2023
              EMEA = 14.3%
              USA = 11%          9%                                                                         3%
                                                                                                            3%
              Japan = 13.2%
              APAC = 12.1%



                                    Source: IDC Worldwide Semiannual Internet of Things Spending Guide, 2019 - Sum of percentages may differ from 100% due to rounding
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